FUNDING HISTORY AND CASE STUDIES This form of CASH ADVANCE funding has been utilized for hundreds of years. For example, the owner of a gift store notices a big trend in a new collectible and his regular SKUs are selling slowly. He wants to purchase some collectibles. To raise cash quickly he thinks about having a "HALF OFF SALE". But then he desides to sell his new products now at 25% off, however the customers do not take immediate possession. Rather, the old merchandise stays in the store until it is sold at regular price and then the new products get delivered to the buyers who paid for them in advance. The store owner has now increased his cash flow and profits while eliminating his losses on the half off sale now to only 25%. The only difference today is that the collection of the future funds are automatically debited slowly through your credit card services! CASE STUDIES 1) DINING ESTABLISHMENT 'A TIMELY EVENT' A restaurateur, aiming to capture the potential increase in new business from the opening of a large nearby residential housing developement, plans a remodling, some advertising and a new room addition to add needed tables. Still being short of cash he uses his 'hidden' asset, his Visa and Mastercard future sales power and immediately obtains the required $50,000 that completes the expansion, renovation and exposure needed in time. At the end of the six months it took to payback the advance from his daily receipts, not only was their no debt but, he had improved his business, his credit and almost completely covered the entire expansion and renovation costs as well. The opportunity cost of this 'CASH ADVANCE' for this business paid off well and it truely was 'A TIMELY EVENT'. 2) THE RETAILER 'THE MEANS JUSTIFIES THE ENDS' A local dry cleaner needing some new equipment and unable to obtain conventional financing was purplexed about what he felt might be a "HIGH COST" alternative! Presented with a partnership venture opportunity the following scenario was outlined: The Opportunity! An increase in the dry cleaners businesss would be billing $300 at a cost of $100 thus leaving a $200 profit. Doing an additional $12,000 monthly in business would produce a handsome $8,000 profit. If he were able to obtain the $32,000 needed for the new equipment his business could see this increase and cash in now and for years to come. The Cost! If he were to accept a partner he would be sharing profits and lots of other situations to be confronted with. If he accepted a 6 month CASH ADVANCE discounted against future profits then at the end of the 6 months he would be completely paid off and all future profits were his only. So heres how it went... The Outcome: He took a $32,000 CASH ADVANCE over six months and repaid it from his Visa and Mastercard receipts which averaged less than $270 a day. The dry cleaner paid off the entire cash advance and now owns the equipment with no debt and did it all from the increased business. Now all future profits are his and his alone. He added an asset to his business and $8000 in increased profits. The Dry cleaner had clearly found a truely cost effective method whereby 'THE MEANS JUSTIFIED THE ENDS' 3) The Professional 'JUST WHAT THE DOCTOR NEEDED' A young dentist needed a new outfitted chair with all accessories and had to make a choice. After all, he could lease it for 5 years, but being quite extended he could also accept a 6 month CASH ADVANCE. If he took the lease the $40,000 required would have him initially put up some cash and payback over $50,000 in the five years. Then he would have a purchase option. This would straddle him with a long term debt obligation and payments and a future cost decision. He opted for the CASH ADVANCE and in less than 6 months he paid it back completely. The CASH ADVANCE was 'JUST WHAT THE DOCTOR NEEDED'.